Hello, and welcome to Modest Innovation, a showcase of personal and commercial work from @marcusmichaels. Feedback and collaborations are always welcome, so... keep that in mind.
The 'User Manual' project was the idea of producing an alternative CV that defies the conventions set from years of stale conformity and job-seeking theory.
Inspired by various telephone user manuals, this User Manual is a twelve page document explaining the use and maintenance of the MM-100 Series portable work unit, AKA Marcus.
MarcusFont and BlockFont are hand drawn TrueType (.ttf) fonts.
Both fonts were produced soley with the use of an iPad Mini and a stylus.
The fonts are freely available to download (for personal use) from the website linked below.
Here is a selection of film work showcased on Vimeo.
All videos (personal and commercial) have been produced with very fast turnaround and minimal production cost.
marcusdoodles.tumblr.com is a simple blog set up to store drawings.
Each doodle gets automatically pushed to the blog as and when they're completed.
This is continuous project just for fun.
Cancer Research UK
Cancer Research UK needed a mail pack to send to potential donators.
To accompany the pack CRUK wanted photos of the lab and the team behind a new breakthrough discovery.
'Monopoly Drive' is a stop motion short of the Monopoly Car driving round the game board.
The clip was noticed by Olympus as their camera was used to shoot this, which led to the creation of a 'How to' guide for stop motion that they shared out.
Here is 'A Brief Guide To Stop Motion'.
This is an overview of photography work as sets on Flickr which will continue to grow as more photos are added.
Working with Tzefira, this was a speculative view of what a rebrand could look like when positioned to face a wider consumer market.
The goal was to create a cleaner, cut-through brand that's sharp and appealing to a greater audience.